The global health situation is causing significant uncertainty in the marketplace for everyone – businesses and consumers alike. Recently, many people have had to cancel or adjust their vacation plans and other leisure activities – many of which were previously booked and possibly paid for in part or full. As a result, many merchants have had to deal with increased inquiries from their customers regarding refunds and credits. This means that merchants are facing a difficult challenge: whether or not they should enforce standard refund or cancelation policies, or to make special accommodations for customers so as to not lose future business. For example, we have already seen the airline industry and other companies that provide travel and leisure services have to take special measures to temporarily adjust standard practices.
Inevitably, banks and financial services companies will become involved in the equation. Consumers will explore all options available to try and recover their money for goods and services they may no longer be able to use. This means that customers will be attempting to file disputes against prior transactions, and banks will be in the unenviable position to receive the claim and process it – with the unfortunate outcome in some situations that the claim will be denied.
This scenario presents three significant challenges for banks and financial services providers:
These situations will pose significant difficulties for each participant in the electronic payments world in the short-term. One certain outcome from the current global health crisis is that banks and financial service providers will quickly realize the deficiencies of their current payment systems and operating procedures. Once we get through these difficult times, I expect that global economy will once again return to making targeted investments in technology that supports automation and mobility.
In the meantime, stay calm, safe and healthy!